Saturated by the likes of Palace, Patta and Places+Faces, the streetwear scene is much of a muchness
(because you’ve got to get those Instagram likes). Those ‘for the hype’ will pick up the latest heat from Supreme, but those in the know (aka our GARBPROJECT readers) know better. Here’s our pick of the top five new, under-appreciated and most forward-thinking streetwear brands to add to your collection.
Pronounced aah-she-uh, the British streetwear brand acia Studio offers cut and sew unisex garments inspired by rave culture, fashion, design, art and more. acia is more than streetwear, channelling high-end aesthetics and production with comfort and an urban attitude that can be dressed up or down. Their philosophy is to ‘conform against the masses’, which is exactly the right message for those wanting to explore a more fashion-focused side of streetwear. Shop their pieces here, and follow their Instagram account for a quality selection of lookbook images.
Billionaire Boys Club (BBC)
Yes, the well esteemed streetwear brand you know but don’t endorse is on this list.
Established by fashion-guru Pharrell Williams and A Bathing Ape founder Nigo, BBC rarely gets the appreciation it deserves from the hype-obsessed streetwear community. It’s one of the more expensive brands in this line-up, but their pieces feature designs that are far more thought out than your average streetwear pieces. Key pieces include their trousers and jackets, but if you want to invest in BBC you can pick up t-shirts at as little as £40 – even from ASOS, where you can get student discount.
South Korean brand IISE’s recent 006 Spring/Summer 2018 collection mixes a highly tailored, editorial look with streetwear. Standout unisex pieces include bowler shirts, graphic tees, tech vests and their take on a long, Spring-ready coat. The collection’s colours are minimal with hits of rich burgundy to accent or colour block garments. IISE’s offerings are sure to make you define yourself from the rest of the crowd.
Hi Fi FNK
For a more preppy, tailored streetwear look that can be paired with any of your favourite hype tees, look no further than Hi Fi FNK. The Korean brand offers a mix of minimal wardrobe essentials and a high-fashion take on tailoring. Their boxy tees are essential for a relaxed look, shirts and blazers are very Balenciaga-esque, and their trousers look great paired clean sneakers – we’d suggest the OFF-WHITE X Nike Air Force 1’s. Ordering from Hi Fi FNK can be tricky, so send them an email with your wishlist to purchase.
Worn by the likes of Rihanna (a fashion icon we can all steal inspiration from), MISBHV has soon become a streetwear brand worn by those in the know. MISBHV captures the youth-centric streetwear look and elevates it with quality and a luxury fashion house feel, but maintains an accessible price point. MISBHV is definitely an up and coming fashion brand to put under your radar.